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Privacy Policy

Last updated: 12/23/2025

1. Information We Collect

Your Merlin is designed with privacy as a priority. We collect minimal information:

  • Name and Location: Provided by you for personalization
  • Questions and Readings: Stored locally in your browser
  • Feedback: Your ratings help improve your personal AI
  • Usage Data: Anonymous analytics for service improvement

2. How We Store Your Data

Local Storage: All your personal data, readings, and personality profile are stored locally in your browser using localStorage. We do not store this information on our servers.

What this means: Your data stays on your device. If you clear your browser data or use a different device, your readings will not be available.

3. How We Use Your Information

We use your information to:

  • Provide personalized AI readings and guidance
  • Evolve your personal Merlin's personality over time
  • Generate contextual daily messages
  • Improve the Service based on anonymous usage patterns

4. Data Sharing

We do not sell, trade, or share your personal information with third parties. Your questions and readings are processed by our AI service (AWS Bedrock) but are not stored or used for training.

5. Cookies and Tracking

We use minimal cookies for essential functionality. We may use anonymous analytics to understand how users interact with the Service to improve the experience.

6. Your Rights

You have the right to:

  • Access your data (stored locally in your browser)
  • Delete your data (clear browser localStorage)
  • Export your data (future feature)
  • Opt out of analytics (browser settings)

7. Data Security

We implement security measures to protect your data during transmission. However, since data is stored locally on your device, you are responsible for securing your device and browser.

8. Children's Privacy

The Service is not intended for users under 13 years of age. We do not knowingly collect information from children.

9. Changes to Privacy Policy

We may update this Privacy Policy from time to time. We will notify users of significant changes through the Service.

10. Contact Us

For privacy-related questions or concerns, please contact us at support@yourmerlin.com